Consort Holdings
Building the identity behind a new wealth group
Scope of work:
- Marketing
- Design
CONSORT Holdings is the parent company behind six specialist firms operating across wealth management and its supporting infrastructure. Each business has a distinct mandate and operates independently, while the group provides the architecture that connects them under one overarching standard.
ADEPT Agency partnered with CONSORT Holdings to establish how this wider group would present itself, translating the idea of Wealth Architecture into a cohesive brand and digital presence.
We developed an identity that positions CONSORT Holdings as the overarching expression of the brand, giving the parent company a distinct presence while connecting it visually with each firm.
Messaging was built around the central pillar of Wealth Architecture, clearly articulating the group’s role while preserving the independence of its individual firms.
From content and creative direction through to development, we created a corporate website that communicates the group’s structure and gives each firm a clear place within it.
A clear identity for the group behind CONSORT, bringing its individual firms together without diminishing their independence. The result establishes Wealth Architecture as a defining idea for the brand and gives CONSORT Holdings a presence that reflects the scale of its ambition.